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India’s Gen AI Startups Grow to 240, Surging 260% Year-Over-Year in H1 2024

India's Gen AI Startups

India’s generative AI (Gen AI) ecosystem is experiencing remarkable growth. As of the first half of 2024, the country boasts 240 active Gen AI startups, marking an impressive 260% increase year-over-year (YoY) compared to just 66 startups in the same period last year.

Significant Growth in the Gen AI Sector

According to a recent report by NASSCOM, this surge is driven by the launch of 17 native Gen AI language models and a 4.6X increase in Gen AI services. The growing demand for Gen AI solutions has resulted in nearly 80% of the newly added startups focusing on Gen AI assistants.

Key Drivers of Growth

  • Revenue Generation: Approximately 75% of these startups are now generating revenue, a significant jump from 22% in H1 2023.
  • Funding Accumulation: Since 2023, Gen AI startups have collectively secured over $750 million in funding.
  • Diverse Offerings: Startups are exploring various themes such as:
    • Coding companions
    • Workflow augmentation tools
    • GenAI-as-a-service
    • Enterprise platforms
    • Data-as-a-service

Evolving Landscape of Gen AI Startups

Growth of Gen AI Startups in India (H1 2023 vs. H1 2024)

YearNumber of StartupsYoY Growth (%)
H1 202366
H1 2024240260%

Revenue Generation among Gen AI Startups

Revenue StatusPercentage of Startups
Generating Revenue75%
Not Generating Revenue25%

The rise of Gen AI has led to a notable transformation in the startup landscape. The report highlights the following trends:

  1. Assistant Startups: The number of startups focusing on Gen AI assistants has quadrupled to over 130, many transitioning from traditional AI chatbots to advanced conversational bots.
  2. Funding for Applications: Productivity-enhancing applications received 2X more funding, with 45 startups dedicated to this theme, up from 20 in H1 2023.
  3. Services Segment Growth: New concepts like GenAI-as-a-service and enterprise platforms have emerged, although funding remains concentrated among a few leading startups.

India’s Global Standing

With this growth, India has climbed to the 6th position globally in terms of the share of Gen AI startup ecosystems among major economies. This recognition underscores India’s potential as a hub for innovative technologies.

Focus on Responsible AI

In addition to the growth of Gen AI startups, the emphasis on Responsible AI (RAI) practices is becoming increasingly critical. A recent NASSCOM survey indicated that:

  • 60% of businesses reported having matured RAI practices or initiated steps toward RAI adoption.
  • 69% of respondents believe accountability for RAI compliance should primarily rest with the C-suite or board of directors.

Conclusion

India’s Gen AI startup ecosystem is poised for continued growth and innovation. As the industry evolves, the focus on responsible practices and revenue generation will be essential in maintaining this momentum. The future looks bright for India as it cements its position as a leading player in the global Gen AI landscape.

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