Home ยป CleverTap Launches Clever.AI for Tailored Experiences

CleverTap Launches Clever.AI for Tailored Experiences


In the dynamic landscape of customer engagement and retention, innovation is the key to staying ahead. CleverTap, a pioneering platform in this domain, has once again raised the bar with the launch of Clever.AI. This cutting-edge AI engine is poised to redefine the way brands interact with their customers, offering a level of personalization and efficiency previously unseen in the industry.

Understanding Clever.AI: Powering Personalized Experiences

Clever.AI represents a leap forward in the realm of customer engagement, offering brands the ability to develop a profound understanding of their customers. At its core, the engine is built on three foundational pillars: Predictive, Generative, and Prescriptive AI. These pillars work in tandem to empower brands with actionable insights and enable them to deliver tailored experiences that resonate with their audience.

Predictive AI: Forecasting Precision in Business Outcomes

One of the standout features of Clever.AI is its predictive AI capabilities. By leveraging advanced algorithms and CleverTap’s proprietary TesseractDB, the engine is able to forecast precise business outcomes with remarkable accuracy. This empowers brands to anticipate customer behavior, optimize marketing strategies, and ultimately drive higher ROI.

Generative AI: Fueling Creativity and Innovation

In addition to predictive capabilities, Clever.AI harnesses the power of generative AI to fuel creativity and innovation. By analyzing vast amounts of data, the engine can generate content ideas, campaign strategies, and personalized experiences tailored to individual customers. This not only streamlines the creative process but also ensures that brands deliver relevant and engaging content at scale.

Prescriptive AI: Guiding Intelligent Customer Experiences

Lastly, Clever.AI offers prescriptive AI functionalities, enabling brands to prescribe intelligent customer experiences. Through advanced product analytics and persona profiling, the engine recommends tailored actions that drive meaningful interactions and foster long-term customer relationships. This ensures that every customer interaction is personalized, outcome-driven, and optimized for maximum impact.

Leadership Vision: Pioneering the Future of Customer Engagement

Anand Jain, co-founder and chief product officer of CleverTap, articulated the company’s vision for Clever.AI, stating, “We’re thrilled to unveil Clever.AI, a testament of our pursuit over the last several years in leading the way in adopting the latest tech to transform customer engagement.” He emphasized the commitment to continuous innovation, highlighting the potential of Clever.AI to revolutionize customer engagement and retention strategies.

Unlocking Business Value: Impressive Results and Industry Recognition

CleverTap’s Clever.AI has already made waves in the industry, delivering impressive results for leading brands. With a 66% increase in conversion rates, a 35% boost in operational efficiency, and a threefold improvement in click-through rates, the engine has demonstrated its ability to drive tangible business outcomes. Notable companies such as TouchnGo, Swiggy, and Burger King have experienced firsthand the transformative power of Clever.AI in enhancing customer engagement and retention.

Embracing the Future: CleverTap’s Spring Release ’24 Event

To showcase the groundbreaking capabilities of Clever.AI, CleverTap is set to unveil its new AI capabilities through a Spring Release ’24 event. This event will highlight how AI can empower brands to create more intelligent, efficient, and engaging campaigns. Powered by TesseractDB, Clever.AI enables smarter and faster decision-making, paving the way for a new era of customer engagement.


Ready to Redefine Your Brand’s Future?

In today’s digital landscape, the key to success lies in personalized customer experiences and efficient engagement strategies. Are you ready to unlock your brand’s full potential? Whether you’re a startup or an established enterprise, CleverTap is here to help. From personalized consultations to comprehensive solutions, including SME and startup services, trademark registration, and company registration, our team of experts is dedicated to driving your digital success.

Get in Touch Today!

Ready to embark on a journey towards digital transformation? Contact us today at sharma.maayank@yahoo.com or call +91 8369944771 to explore how we can collaborate for digital success. Let’s redefine your brand’s future together. Reach out to Bholanath Seth, Business Head at Bharatiya Media, at +91 97550 31165 to elevate your digital presence and achieve your business goals. Join us in shaping the future of customer engagement with Clever.AI.

About the author

Mayank Sharma

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