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Fresh From Farm: Cultivating a Greener Future, One Fruit at a Time


Fresh From Farm, a promising player in the food-agri startup domain, has recently secured a significant investment of $2 million in a pre-Series A funding round. Led by Ashish Kacholia of Lucky Investments and with participation from Inflection Point Ventures, a reputable angel investment firm based in Gurugram, this funding round marks a pivotal moment for the company as it embarks on its journey to transform the fresh produce market.

Revolutionizing Fruit Procurement and Distribution

Fresh From Farm stands out in the market as a B2B2C platform that streamlines the entire process of fresh fruit procurement. By taking charge of procurement, handling, sorting, and distribution, the platform empowers retailers to focus more intently on driving sales. This innovative approach is reshaping operational processes in the industry, providing retailers with newfound efficiency and agility.

Expansion and Technological Advancements

With the infusion of $2 million in capital, Fresh From Farm is poised to expand its operations and enhance its technological capabilities. The strategic allocation of funds will enable the company to grow its team, introduce new product lines, and leverage advanced technologies to further optimize its services. This commitment to growth underscores Fresh From Farm’s dedication to delivering value to its customers and stakeholders.

Reducing Wastage and Enhancing Retail Operations

A core objective of Fresh From Farm is to minimize wastage in the supply chain of fresh fruits. Leveraging proprietary technology, the startup predicts and balances demand and supply, ensuring a reduction in wastage while offering transparency and efficiency to retailers. By bridging the gap between affordability and profitability, Fresh From Farm is revolutionizing the retail landscape, empowering retailers to sell quality produce at fair prices.

Investor Confidence and Testimonials

Investors have expressed confidence in Fresh From Farm’s business model and its potential to address the challenges faced by fresh fruit retailers. Ashish Kacholia, founder of Lucky Investments, commended the team for its adeptness at handling sourcing logistics and enhancing retailers’ quality of life. The endorsement from investors underscores the viability and potential of Fresh From Farm’s innovative approach.

Vision for the Future

Fresh From Farm has set ambitious goals for the future, aiming to become India’s largest fresh fruits company. With aggressive expansion plans in the New Delhi/NCR area and deliveries at over 300 locations daily, the startup is poised for significant growth and impact in the food-agri startup landscape. With a robust infrastructure and a dedicated team of professionals, Fresh From Farm is well-positioned to achieve its vision and deliver value to its customers.

Fresh From Farm: Connecting Consumers with Quality Produce

Fresh From Farm is on a mission to revolutionize the way consumers access fresh produce. With a commitment to sourcing organic farm products directly from local farms and small-scale producers, the company ensures that consumers receive authentic, high-quality produce delivered right to their doorsteps. From grains and homemade jams to hand-picked fruits and vegetables, Fresh From Farm offers a diverse range of products that are rich in nutrition and free from pesticides and preservatives.

Promoting Organic Farming for a Healthier Tomorrow

Fresh From Farm is dedicated to promoting organic farming practices for a healthier tomorrow. By sourcing pesticide-free products from local farmers and supporting them in getting a sustainable value for their crops, the company is driving positive change in the agricultural sector. With a focus on transparency and sustainability, Fresh From Farm is empowering consumers to make healthier choices while supporting local farmers and communities.

Join the Fresh From Farm Movement

Experience the difference of farm-fresh produce delivered right to your doorstep with Fresh From Farm. Become a member today and choose your delivery frequency to enjoy a steady supply of nutritious, organic products. With a commitment to donating excess food to charitable organizations and promoting sustainable farming practices, Fresh From Farm is more than just a food delivery service—it’s a movement towards a healthier, more sustainable future.


Empower your startup or SME with expert guidance from Entrepreneur Educational Social Welfare Foundation Limited (EESWF). Connect with us for consultancy services at sharma.maayank@yahoo.com or call Bholanath Seth at +91 97550 31165.

Let’s pave the path to success together. Reach out to Mayank Sharma, President of EESWF and Editor at Bharatiya Media, or Bholanath Seth, Secretary General of EESWF and Business Head at BharatiyaMedia, for comprehensive support in realizing your business goals.

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Mayank Sharma

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